Millward
n. (Millward)人名;(英)米尔沃德
例句
Apple’s brand value climbed 84 percent in the past year to $153.3 billion, WPP’s Millward Brown unit said.
苹果的品牌价值,在去年上升了84个百分点,升至1533亿美元,跃居第一位。
“Brand is becoming more and more important,” says Joanna Seddon, chief executive of Millward Brown Optimor.
“品牌正变得越来越重要,”Millward Brown Optimor首席执行官乔安娜•塞登(Joanna Seddon)表示。
So, it makes perfect sense, given Millward Brown's criteria for assessing brand value, that Apple would sit atop the rankings.
因此,依据明略行评估品牌价值的标准,把苹果送上顶级宝座是合情合理的。